+242% Increase in inbound calls for an HVAC client — from Google Business Profile alone
53% Organic traffic growth in a single month — before the full strategy was even finished.
$44 Average cost per conversion for a home service client running Google Ads alongside SEO
Here’s what’s actually happening when someone needs an HVAC tech, a plumber, or a contractor in your area.
They open Google. They type “HVAC repair near me” or “plumber in Greenville SC.” Google shows them a map, three businesses, and a handful of organic results.
If you’re not in that map pack, you’re invisible.
Most home service owners know something is wrong. Calls are inconsistent. The phone is quiet in slow season. New customers say they “found someone on Google” — but it wasn’t you.
The problem is almost never the quality of your work. It’s the visibility of your business.
You can be the best HVAC company in Greenville and still lose jobs every day to a competitor who just shows up higher on Google.
That’s what we fix.
Most home service calls start with the map pack — the three businesses Google shows before the organic results. We optimize your GBP so you show up there, with the right categories, service areas, photos, posts, and review strategy that signals to Google you’re the most relevant result.
We build out your website with service and location pages that match exactly how your customers search. “Furnace repair Simpsonville SC.” “Emergency plumber Greenville.” “Roofing contractor Spartanburg.” Every page is built to rank and convert — not just exist.
Ads work best when your SEO foundation is already in place. We run Google Ads that target high-intent searches in your service area — the people already ready to book — and we make sure every dollar is pointed at calls and form fills, not just clicks.
Traffic that doesn’t convert is wasted money. We make sure your site is fast, clear, and built to turn visitors into calls. That means clean structure, strong CTAs, click-to-call on mobile, and pages that answer exactly what your customer needs to know before they pick up the phone.
Google rewards businesses that look like experts in their area. We create content that builds your authority — service pages, location pages, FAQs, and blog content — all tied to what your customers actually search and what Google needs to see to rank you higher.
An HVAC company saw inbound calls from their Google Business Profile increase by 242% — without running a single ad. We rebuilt their GBP from the ground up, cleaned up their service categories, added consistent posts, and fixed the signals Google uses to decide who shows up in the map pack.
A home services client grew organic traffic by 53% in a single month. That growth started before we even finished implementing the full strategy. The foundation was that weak before we touched it — and that strong once we did.
A home service company running Google Ads alongside SEO generated 79 conversions in one month at an average cost of $44 per lead. That’s what happens when ads amplify an SEO foundation instead of trying to replace one.
All results are from real clients. Names withheld by request.
Most agencies send you a PDF with rankings and impressions. We focus on what actually matters: calls, form fills, and booked jobs. If the phone isn’t ringing more, something needs to change. We don’t wait for your next monthly report to figure that out.
Social media posts disappear. Ad spend stops the moment you pause the campaign. Your Google Business Profile, your website, and your search rankings stay. We build your visibility on assets you control and that compound over time.
You know your trade. We know search. When a client comes to us with an idea they saw in a Facebook group or got from an AI tool, we don’t just say yes to make them happy. We tell them what will actually move the needle and why — then we execute it.
We don’t take every client who calls. We work with home service companies who are serious about growth, ready to commit to a real strategy, and understand that SEO is a system — not a one-time fix. If that’s you, we should talk.
Most home service clients start seeing movement in Google rankings within 60 to 90 days. Significant increases in calls and leads typically follow within 3 to 6 months. The timeline depends on your starting point, your competition, and how aggressively we can build your foundation.
Yes. Ads stop the moment your budget runs out. SEO builds visibility that stays. The best results come from running both — ads drive immediate calls while SEO builds long-term authority. One without the other leaves money on the table.
Local SEO focuses on showing up when someone searches for your service in your city or neighborhood. That means optimizing your Google Business Profile, building location-specific pages on your website, and earning the trust signals Google uses to decide who shows up in the map pack.
Ranking for your own name means people who already know you can find you. It does nothing for the homeowner who doesn’t know you exist and just searched “HVAC repair near me.” Local SEO gets you in front of people who have never heard of you but need exactly what you offer.
Yes. While we’re based in Simpsonville, SC and have deep experience in the Upstate market, we work with home service companies across the country. Our process is the same regardless of market — we build the foundation, target local intent, and track what converts.
Every day you’re not showing up in the map pack or on page one is a day that job goes to someone else. Let’s find out exactly what’s holding your rankings back and what it would take to fix it. The audit is free. The conversation is 30 minutes. No pitch, no pressure.
